Goals
- Creating the brand for Odos Group's new ESG service
- Communicating presence at the fair
Activities
- Branding Stand Design
- Video content production
- Content management
- Digital advertising
Brief
Odos Group is a company operating in the real estate sector, offering consultancy services for the management of shopping centers. On the occasion of the eighth edition of Mapic Italy (the international fair dedicated to the commercial real estate sector), Odos Group contacted us for the launch of their new consultancy and ESG design service for shopping centers: Odos Blue.
Our Work
We handled the creation of the brand image for Odos Blue and designed the trade fair stand, highlighting the commitment to environmental sustainability and energy management. Based on the concept, we created the marketing catalog for distribution at the fair with the aim of attracting new clients. Finally, during the event, we managed the brand’s communication with a live content creation operation, enhancing its visibility and recognition in the target market. A look into the future of energy management for shopping centers!
