Services
Goals
- Sales
- Brand awareness
- Lead Generation
Activities
- Digital Strategy
- Creativity
- Social Media Management
- Media strategy
- Planning
Brief
Trucco Tessile, a company active since 1952 in the production of underwear and nightwear, has entrusted us with the strategy, social media management, and advertising for the brands Julipet, Boglietti, and Alpina Intimo. The objective? Increase online sales.
Our Work
First of all, we developed a new digital strategy to redefine the approach on the Facebook and Instagram profiles of all three brands. Then, we expanded the online advertising media plan to increase e-commerce sales and generate new leads. The objectives were achieved by working on META channels, Google Ads, Bing, and Pinterest. Real-time monitoring through automated and customized dashboards allowed us to analyze and optimize the performance of the campaigns.
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