Services
Goals
- Brand Awarness
- Sales
- Product Visibility
- Brand Visibility
Activities
- Analysis and strategy
- Keyword research
- Blog writing training
- Blog article optimization
- Metatag optimization
- Google Business profile tab optimization for all physical stores
Brief
Trucco Tessile, a company founded in 1952 and specialized in the production of underwear and nightwear, has entrusted us with optimizing the SEO for the 3 Shopify e-commerce sites of the brands Julipet, Boglietti, and Alpina Intimo. The main objective? To enhance online presence and increase sales through an SEO strategy focused on improving search engine rankings.
Our Work
The activities began with the development of an in-depth analysis and an SEO strategy to improve the brands’ online rankings. Next, we conducted targeted keyword research to identify the most effective keywords for the three e-commerce sites. Additionally, we provided specific training on writing SEO-optimized blog articles, which were further refined to ensure maximum visibility on search engines. We also optimized the meta tags of all product pages and the Google Business Profile listings for each physical store, thereby enhancing both local and online presence.
